The brand was established in 1985 by the Bardelle family with a clear goal in mind: to break down hierarchies and elevate jeans to luxury status. In 2002 Nicola Bardelle relaunched the brand, disrupting the very concept of denim. Today, the company embodies Jennifer Tommasi's vision, who is bringing to full expression what Nicola had imagined over 20 years ago: giving jeans a couture soul, making them a master key to relaxed, comfortable, unconventional luxury that celebrates the individuality of its wearer. A high-profile garment, made entirely in Italy.
