An unforgettable shopping experience

Where memories are made

Discover The Bicester Collection, 11 luxury open-air shopping destinations in Europe and China. Explore fashion from the world’s leading designers with year-round savings, experience exquisite hospitality and relax in elegant restaurants… the possibilities are endless!

In partnership with

Your exclusive offer

Valid at any of the Villages in Europe for Plaza Premium Group’s Smart Traveller members

  • Earn 12 ST points per £/€10 spent

Visit the Village websites to discover additional seasonal offer periods and enjoy even more remarkable savings from leading luxury brands.

How to claim your offer

  1. Shop in the Village and keep your receipts.

  2. Present your receipts and your Plaza Premium Group’s Smart Traveller e-membership card at Concierge Services or claim digitally using our airmiles e-redemption service. See Terms and Conditions for full details.

    *Terms and Conditions apply.

Click here for Terms and Conditions


*Earn 12 ST points for every £/€10 spent in the Villages in Europe. For full terms and conditions, please click here. To receive your ST points, email the relevant Village listed below and include images of your receipts and Plaza Premium Group’s Smart Traveller e-membership card within 24 hours of making your purchases.
• For Bicester Village, email FrequentFlyerRewards@BicesterVillage.com
• For Kildare Village, email FrequentFlyerRewards@KildareVillage.com
• For La Vallée Village, email FrequentFlyerRewards@LaValleeVillage.com
• For Wertheim Village, email FrequentFlyerRewards@WertheimVillage.com
• For Ingolstadt Village, email FrequentFlyerRewards@IngolstadtVillage.com
• For Maasmechelen Village, email FrequentFlyerRewards@MaasmechelenVillage.com
• For Fidenza Village, email FrequentFlyerRewards@FidenzaVillage.com
• For La Roca Village, email FrequentFlyerRewards@LaRocaVillage.com
• For Las Rozas Village, email FrequentFlyerRewards@LasRozasVillage.com

  • Your style preview

    Enjoy a sneak peek at the latest fashion, homeware, beauty and more from our brilliant boutiques.

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  • What’s new across the Collection?

    From insider styling secrets to travel tips and more, catch up on the latest in style, travel culture and cuisine.

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