An iconic, provocative timepiece that saved the Swiss watch industry thanks to its visionary founder Nicolas Hayek.
Swatch is best known for its colorful, playful and flashy watches, with only 51 components. In addition to these timepieces, the company also creates classy and sporty watches with stainless steel cases, stainless steel and leather straps, and interesting additional features.
Since the "Second Watch (second watch)" saw the light of day in March 1983, hundreds of millions have been sold. In a very short time, Swatch has become one of the most famous brands in the world - and has always remained true to itself. The iconic Swatch watches have long since achieved collector status, especially the limited special editions with, for example, platinum case or diamond bezel make every collector's heart beat faster.
The Swatch is an absolute must-have season after season and there is a Swatch model for every occasion: simple jeans outfits become a trendy look with the trendy plastic watch, classic styles become real eye-catchers with the more elegant models made of stainless steel.