The Smiley Company - Las Rozas Village

Discover our smile-inducing collection of tote bags, T-shirts and more in the new pop-up boutique. In this exciting collaboration between The Smiley Company and The Bicester Collection, all proceeds will go to our DO GOOD charity partners.

Take the Time to Smile… and DO GOOD

This summer, DO GOOD by The Bicester Collection and The Smiley Company are embarking on a shared mission to spread a message of positivity, revealing smiles and unlocking futures for women and children wherever they’re born. The Villages will come alive with smile-inducing installations and pop-ups of exclusive product – with 100% of proceeds donated to our charity partners.

Donation to Make a Wish Spain for 100% of the value of the product. Does not accept changes or returns.

Shop the Smiley® x DO GOOD collaboration

Find beach-ready accessories, T-shirts and this season’s oversized tote bag in this mood-boosting collection – plus fun back-to-school essentials dropping in August. Available for a limited time only.


20 €

The Smiley Company

Hero tote bag


25 €

The Smiley Company

Black sliders


25 €

The Smiley Company

White t-shirt

Spread joy and Do Good by joining us for our new charity partnership.

Bring a smile to those in need

This summer’s takeover from Smiley® builds upon a long-standing commitment from Las Rozas Village and The Bicester Collection to Do Good. In this shared mission, we're supporting Make a Wish.

Make a Wish

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