Unlock Her Future Prize 2024 Privacy Notice

As part of DO GOOD at The Bicester Collection, Unlock Her Future is a globally differentiating initiative to champion women social entrepreneurs of tomorrow. Every year, we’ll identify and support successful applicants to launch their start-up.

Unlock Her Future (Prize) is governed by Terms and Conditions, available soon. This Privacy Notice (Notice) gives you further information about the way we collect and use personal information about you (which is known as “personal data” under Data Protection legislation).

You should read through this Privacy Notice to fully understand the basis upon which we collect your personal data, how we use it, where we store it and to whom it is disclosed. Other privacy notices may also apply in relation to our use of your personal data other than in connection with Unlock Her Future, (for example, when you use our website or register for our membership programme).

Committed to privacy

We are committed to protecting your personal data and right to privacy. We will always keep your personal data safe and comply with applicable data protection legislation.

Who we are

Please visit www.TheBicesterCollection.com/en/legal/who-we-are to see who we are. The entities listed are the owners and operators of retail outlet villages (Villages) within The Bicester Collection brand. References in this Notice to “we” or “us” are to the entities listed. Each of the listed entities are committed to protecting your privacy and are joint data controllers within the meaning of data protection laws applicable in the UK and European Economic Area (EEA).

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As joint data controllers, we have arrangements between us to ensure that we handle your personal data correctly and in accordance with applicable Data Protection laws. These arrangements reflect our respective roles and responsibilities in relation to you, and considers which entity is in the best position to fulfil each obligation to you. This arrangement between us does not affect your rights under data protection law. For more information on these arrangements, feel free to contact us as set out under “Contacting Us” below.



What personal data we collect about you

We collect the personal data you provide to us as part of your application, participation in the Prize, or if you are an interested party in the Unlock Her Future Prize programme, including:

  • Name
  • Contact information
  • Date of birth
  • Nationality
  • Your photo/image and video (where you choose to submit this)
  • Work experience, qualifications, references, interests and aspirations
  • Social media handles and posts (where you choose to submit this)
  • Information for travel arrangements (applicable to finalists), including passport/ID documents, next of kin in case of emergency and dietary requirements
  • Business bank details (applicable to winners)
  • Interpersonal and leadership style response (where you choose to complete this survey)
  • Any further personal data you provide during your engagement with us

How we use your personal data

We are processing your personal data to be able to:

  • Receive and review your application, to share feedback to applicants and identify Prize finalists and winners.
  • Facilitate your booking and attendance to Unlock Her Future Open House Zoom calls and webinars and any academic partner “Bootcamp” sessions.
  • Complete background checks (applicable to finalists) to support visa applications and assurance of good character (this may include government agency checks and review of your social media posts and other public information).
  • Arrange travel for Prize finalists, to our Villages, including visa application and travel bookings.
  • Process prize funds to your business bank account (applicable to winners).
  • Enrol Prize winners into the Unlock Her Future Alumni network and educational and future partnership opportunities, as set out in the Terms.
  • Facilitate communications between us during your application or participation in Unlock Her Future Prize programme, including your enquiry.
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In addition, we use your personal data to:

  • manage and improve the Unlock Her Future Prize programme;
  • provide you with information about Unlock Her Future news and events and other relevant matters (if you have given your consent for us to do so);
  • advertise Unlock Her Future on our websites and social media, to partners supporting Unlock Her Future Prize (where you have agreed to the Terms);
  • provide any support which you may request or which we may offer as part of our engagement with you;
  • perform research and analysis and in order that we may contact you, from time to time, for such a purpose or for the purpose of conducting surveys (if we have your consent where this is required by law), and
  • notify you about changes to Unlock Her Future.


How long we keep your personal data for

We will keep the data of unsuccessful applicants for one year after your application, to allow time to close out the application process and share meaningful feedback with you where you request this.

We will keep the data of finalists and winning applicants for as long as you continue to interact with us. If we do not have any interaction with you for five years, then we will delete your personal data from our records.

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Where you have consented to receive news and information from Unlock Her Future and DO GOOD, we will continue to keep your name and contact details for this purpose (unless you request to opt out of these communications).


Who we share your personal data with

We share your personal data between ourselves (see Who We Are above) by having joint access to central data management systems.

We also share your personal data with third parties who support data management, systems operation and programme partners. We take measures to safeguard the sharing of your personal data, including checking third parties have sufficient guarantees regarding the confidentiality and security of your personal information, and having in place data processing agreements, which set out the extent of processing and compliance with legal requirements.

We will share your anonymised application with Prize Committee members and Committee Partners, to review your application (to provide meaningful feedback where you have confirmed you wish to receive this) and identify finalists.

Finalists’ personal data will be shared with Prize Committee members and Judges, to identify winners who will enrol and participate in the Unlock Her Future Alumni network and have the opportunity to benefit from our regional Academic Partners, as outlined in the Terms.

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Your personal data may be transferred abroad, to EEA countries or to other countries deemed as offering adequate protection by the European Commission (including the UK). Where your information is transferred to countries outside the EEA or the UK, which are not included in the list of EU&UK GDPR adequate countries, we will conduct transfer risk assessments and put in place safeguards, such as standard contract clauses issued by European and UK data protection authorities, or request your consent where applicable.

Please ask us if you would like more information about the safeguards that are used to protect your information when it is processed outside the EEA or other countries deemed as offering adequate protection (please see “Contact Us” below for contact details).

In addition, we may share your personal data:

  • if we are under a duty to disclose in order to comply with any legal obligation, or in order to protect the rights, property or safety of our business, our customers or others. This includes, in specific cases, exchanging information with other companies and organisations for the purposes of fraud protection; and
  • to successors in title or replacement operators of all or part of our respective businesses.


The legal basis for using your personal data

  1. It is necessary for us to process your personal data provided during your application for the Performance of a Contract we have with you.
  2. In case of sensitive or special category information you may provide during your engagement with us (including data processed in relation to background checks for finalists), we request your Consent to Process this personal data.
  3. In certain circumstances we process your personal data, after obtaining your Consent to Marketing to do so, for the purposes of sending you relevant news and information.

What happens if you do not provide us with the personal data we request or ask that we stop processing your personal data?

In order for you to apply to Unlock Her Future, and for us to honour the Prize, we require the data submitted at the time of your application. If you provide us with more personal data, we can provide you with better service, support and feedback.

If you ask that we stop using your personal data (see Your Rights below) then we may not be able to support your application.

How we contact you

In order to provide you with relevant news and information we may, if we have your consent, contact you by post, email, SMS text messages, telephone or other means (including other electronic means, such as social media) and only using such contact details as you provide to us.

If you no longer wish to receive such or certain communications, you can let us know by contacting us at DataProtectionTeam@ValueRetail.com

Automated decision making

Unlock Her Future does not operate automated decision-making technology.

Your rights

In accordance with Data Protection law, you have a number of rights when it comes to your personal data. Further information and advice about your rights can be obtained from the Data Protection Regulator in your country.

Rights and what they mean

The right to be informed.
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You have the right to be provided with clear, transparent and easily understandable information about how we use your personal data and your rights. This is why we’re providing you with the information in this Notice.


The right of access.
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If you ask us, we’ll confirm whether we’re processing your personal data and, if so, provide you with a copy of that personal data and information about how we use it. If you require additional copies, we may need to charge a reasonable fee.



The right to rectification.
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You are entitled to have your personal data corrected if it’s inaccurate or incomplete (subject to certain exemptions).


The right to erasure.
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This is also known as ‘the right to be forgotten’ and, in simple terms, enables you to request the deletion or removal of your personal data where there’s no compelling reason for us to keep using it. This is not a general right to erasure; there are exceptions.


The right to restrict processing
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You have rights to ‘block’ or suppress further use of your personal data. When processing is restricted, we can still store your personal data, but may not use it further. We keep lists of people who have asked for further use of their personal data to be ‘blocked’ to make sure the restriction is respected in the future.


The right to data portability.
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You have rights to obtain and reuse your personal data for your own purposes across different services. For example, if you decide to switch to a new provider, this enables you to move, copy or transfer your information easily between our IT systems and theirs safely and securely, without affecting its usability.


The right to object to processing.
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You have the right to object to processing for direct marketing (which we do only with your consent) and also to processing which is carried out for the purposes of our legitimate interests.


The right to withdraw consent.
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If you have given your consent to anything we do with your personal data, you have the right to withdraw your consent at any time (although if you do so, it does not mean that anything we have done with your personal data with your consent up to that point is unlawful). This includes your right to withdraw consent to us using your personal data for marketing purposes.


The right lodge a complaint.
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If you have a concern about any aspect of our data protection practices, including the way we are processing your personal data, you can report it to your local data protection Supervisory Authority or contact the UK Supervisory Authority, The Information Commissioners Office (ICO), at www.ico.org.uk


Contacting us

If you need to contact us for any reason (including to exercise any of your rights in relation to data protection as set out above), please send your request to us at DataProtectionTeam@ValueRetail.com

Changes to this Privacy Notice

To ensure that you are always aware of how we use your personal data, we will update this Notice from time to time to reflect any changes to our use of your personal data or when we add new services or facilities. We may also update this Notice to comply with changes in applicable law or regulatory requirements. If we make substantial changes to the way we process your personal data, we will let you know if this is possible and practical.