Photo pepe jeans with a boy and a girl
Photo pepe jeans with a boy and a girl

Pepe Jeans London - La Roca Village

Pepe Jeans London was born in the iconic Portobello Road in 1973. Today, 45 years later, the brand remains devoted to its initial mantra and its pledge to create the most exciting denim-led fashion on the planet.

Latest Offers
8 May - 1 June 2025
An additional 20% off the Village price
on selected items

*T&Cs apply. Refer in store for more details.

Recently seen in the boutique

Pepe Jeans London

Black t-shirt

Pepe Jeans London

Yellow padded jacket

Pepe Jeans London

Multicolor windbreaker

Shop From Home via WhatsApp

Connect with the boutique now via WhatsApp to shop virtually, or browse the catalogue first to discover the collections.

Private Sale: from 8 May to 1 June

Join membership to enjoy an additional 20% off the Village price on your favourite brands.

Sign up