The Smiley Company - Wertheim Village

Discover our smile-inducing collection of tote bags, T-shirts and more in the new pop-up boutique. In this exciting collaboration between The Smiley Company and The Bicester Collection, all proceeds will go to our DO GOOD charity partners.

Shop the Smiley® x DO GOOD collaboration

Find beach-ready accessories, T-shirts and this season’s oversized tote bag in this mood-boosting collection – plus fun back-to-school essentials dropping in August. * Available for a limited time only.

15 €

The Smiley Company

Water bottle

25 €

The Smiley Company

Bucket Hat S/M white

The Smiley Company

Hero tote bag

Take the Time to Smile… and DO GOOD

This summer, DO GOOD by The Bicester Collection and The Smiley Company are embarking on a shared mission to spread a message of positivity, revealing smiles and unlocking futures for women and children wherever they’re born. The Villages will come alive with smile-inducing installations and pop-ups of exclusive product – with 100% of proceeds donated to our charity partners.