Harley-Davidson® - Fidenza Village

In 1903, from a small garage in Milwaukee, Wisconsin, four young men started a cultural icon that would grow and spread globally through generations.

Their innovation and imagination in the two-wheel world sparked a revolution and a lifestyle that would make Harley-Davidson the world's most desirable motorcycle and lifestyle brand.

Today, we continue to define motorcycle culture and lifestyle, evoking emotions that touch the soul, reflected in every product and experience we offer, as we have for more than a century and as we will for generations to come.