A winter trip to Frankfurt is the perfect opportunity to acquaint yourself with the city’s expansive Museumsufer (the Museum District). A notable collection of 39 museum buildings along the south bank of the River Main, it’s one of the largest and most varied cultural clusters in Europe.

Merging the city’s prestigious history with newness and internationality, there’s everything from pre-historic artefacts and scriptures to modern art and design exhibitions.

Wander just north of Frankfurt’s River Main and you’ll find the contemporary ROOMERS hotel. Dressed in a relaxed noir aesthetic, the hotel’s top-floor spa is just the winter warmer you need, while its award-winning bar and pan-Asian restaurant, Burbank, are perfect for bringing friends together on a cold winter’s night.

Ideal for culture-seekers and design-lovers alike, the hotel is within easy reach of the city’s coolest museums, theatres, markets and restaurants.

Somewhat of a hidden gem, the MOMI café marries minimalist interiors with plenty of hearty options for breakfast and a menu of must-try traditional bakes (such as bratapfelkuchen – a baked apple cake), making it a Instagram-worthy brunch spot.

At night, venture towards the Nordend neighbourhood to find the intimate French restaurant, Blumen, where a delectable tasting menu awaits. Meanwhile, the family-run Ginkgo is revered for its traditional German menu – after all, when in Germany…

Tucked within the many buildings of the Museum District is the iconic Städel Museum. With a collection spanning more than 700 years, you’ll easily while away an afternoon browsing masterpieces from the likes of Picasso and Monet, as well as contemporary creatives, Yves Klein and Francis Bacon.

When you emerge into the evening light, take a quick meander over Frankfurt’s Iron Bridge for outstanding views of the city’s twinkling skyscrapers, Cathedral and St Paul’s Church. Cameras at the ready...

No matter the weather, evenings with friends are best enjoyed from a rooftop bar, with panoramic views of the city’s twinkling lights. Loved by the locals, 22nd Lounge & Bar is one of the most exclusive in Frankfurt, hidden within the city’s towering skyscrapers.

Nearby Oben Restaurant & SkyBar on the 15th floor of Melià Frankfurt City is another fashionable spot, with cosy tables and an adjoining outdoor terrace which overlooks the towering buildings surrounding it.

Sitting in the heart of the Tauber Valley is Wertheim Village, where you can enjoy savings at more than 110 of your favourite luxury brands throughout the year.

There’s also new boutiques and pop-ups to shop – just in time for that new season refresh. Plus, with an irresistible selection of cafés, restaurants and a sophisticated champagne bar, there’s endless delight to be had when you visit this winter.