An unforgettable shopping experience

A summer of possibility

Turn up the temperature on fashion, food and fun at Fidenza Village, Milan, one of 11 luxury open-air shopping destinations within The Bicester Collection in Europe and China. Discover pulsating new pop-ups and channel the carefree mood of summer with warm-weather essentials from the world’s leading designers. Plus, enjoy up to 70% off during our Extraordinary Sale.

In partnership with

Your exclusive offer

Valid from 25 June to 31 August 2023 at Fidenza Village for Etihad Guest members

  • Earn double miles for every €1 spent

  • Earn triple miles on a minimum spend of €1500

  • Savings of up to 70% in The Extraordinary Sale

Visit the Village websites to discover additional seasonal offer periods and enjoy even more remarkable savings from leading luxury brands.

How to claim your offer

  1. Shop in the Village or via the Virtual Shopping service and keep your receipts.

  2. Present your receipts and your Etihad Guest membership card at The Concierge or claim digitally using our airmiles e-redemption service. See Terms and Conditions for full details.

  3. To enjoy The Extraordinary Sale savings, shop virtually or in person between 1 July and 30 August.

    *Terms and Conditions apply.

Click here for Terms and Conditions


*Earn double miles for every £/€1 spent and triple miles on a minimum spend of £/€1,500 in any of the nine Villages in Europe. For full terms and conditions, please click here. Please note that you must be a resident of the country in which a Village is located in order to access Virtual Shopping with that Village. To receive your miles, email the relevant Village listed below and include images of your receipts and Etihad Guest membership card within 24 hours of making your purchases. The Extraordinary Sale dates may be subject to change. Refer to the Village website for the latest information. Saving is applied to the Village price/recommended retail price and cannot be combined with other offers or promotions.
• For Bicester Village, email FrequentFlyerRewards@BicesterVillage.com
• For Kildare Village, email FrequentFlyerRewards@KildareVillage.com
• For La Vallée Village, email FrequentFlyerRewards@LaValleeVillage.com
• For Wertheim Village, email FrequentFlyerRewards@WertheimVillage.com
• For Ingolstadt Village, email FrequentFlyerRewards@IngolstadtVillage.com
• For Maasmechelen Village, email FrequentFlyerRewards@MaasmechelenVillage.com
• For Fidenza Village, email FrequentFlyerRewards@FidenzaVillage.com
• For La Roca Village, email FrequentFlyerRewards@LaRocaVillage.com
• For Las Rozas Village, email FrequentFlyerRewards@LasRozasVillage.com

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