An unforgettable shopping experience

Where wishes come true

Discover Fidenza Village, Milan, one of 11 luxury open-air shopping destinations within The Bicester Collection in Europe and China. Explore fashion from the world’s leading designers with year-round savings, experience exquisite hospitality and relax in elegant restaurants… if you don’t come, you’ll never know!

Your exclusive offer

Valid at any of the Villages in Europe for MeliáRewards members

  • Earn 5 points for every £/€1 spent

  • Enjoy savings of up to 70% in the Black Friday sale

Visit the Village websites to discover additional seasonal offer periods and enjoy even more remarkable savings from leading luxury brands.

How to claim your offer

  1. Shop in the Village and keep your receipts.

  2. Present your receipts and your MeliáRewards membership card at Concierge Services or claim digitally using our loyalty rewards e-redemption service. See Terms and Conditions for full details.

  3. To enjoy Black Friday sale savings, shop at any of the nine Villages during the dates listed below.

    *Terms and Conditions apply.

  • Your style preview

    Enjoy a sneak peek at the latest fashion, homeware, beauty and more from our brilliant boutiques.

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