The Bicester Collection

An Unforgettable Shopping Experience

Fresh air, fresh fashion

Enjoy the ultimate blue sky shopping experience at Fidenza Village, Milan, one of 11 open-air destinations within The Bicester Collection in Europe and China. The brands are world-class. The hospitality is unprecedented. The restaurants are renowned. The savings are magical!

In partnership with

Your exclusive offer

Valid from 1 July to 31 August 2022 at Fidenza Village for Miles & More members

  • 4 miles for every €1 spent

  • Visit the Village website for additional summer offers

  • Redeem miles for a Village Gift Card

  • Shop in person or via the Virtual Shopping service

How to claim your offer

  1. Shop in the Village or via the Virtual Shopping service and keep your receipts.

  2. Present your receipts and your Miles & More membership card at the Tourist Information Centre/Concierge Services or claim digitally using our airmiles e-redemption service. See Terms and Conditions for full details.

What’s new across the Collection?

From newly arrived collections and art installations to styling tips from our experts, catch up on the latest in style, travel, culture and cuisine.

Discover our stories
Click here for Terms and Conditions

*Earn 4 miles for every €1 spent at Fidenza Village. For full terms and conditions, please click here. Please note that you must be a resident of the country in which a Village is located in order to access Virtual Shopping with that Village. To redeem your miles, email the Village at and include images of your receipts and Miles & More membership card within 24 hours of making your purchases.

Virtual Shopping

Discover Virtual Shopping

Shop with your favourite boutiques from the comfort of your home with our new Virtual Shopping service. Connect with the brands of your choice during a private virtual appointment and enjoy direct delivery to your door.