Something Extraordinary Everyday

Treat yourself to an unforgettable shopping experience at Fidenza Village, with new boutiques, five-star guest services and savings of up to 70%, all year round.

The perfect day out is just one hour from Milan and Bologna, and home to world-class brands and the finest food. Discover Baldinini, Furla, Jil Sander, Liu Jo, Luisa Spagnoli, Missoni, Paul Smith, Trussardi and many more.

Click here to download your e-Vip Pass and receive an extra 10% off.

  • Brands

    More than 120 boutiques from the world's leading designers.

  • The Extraordinary Sale

    Reductions up to 50% on Fidenza Village price, in the Village and with Virtual Shopping.

    Participating boutiques

From 23 June until 31 August

Enjoy a complimentary aperitivo

Enjoy a complimentary aperitivo for two at Signorvino with a minimum purchase of €300 in the Village in a single day.*

To receive your aperitivo voucher, simply present your purchase receipts at the Tourist Information Centre or at The Concierge. Your aperitivo can be enjoyed on one day of your choice, from Monday to Sunday and includes a glass of locally produced red or white wine and a platter of complimentary cold cuts selected by the restaurant.

Terms and conditions
  • By Shopping Express®

    Our coach service runs from Milan and from Piacenza to Fidenza Village.

    Book now
  • Loyalty Programmes

    Learn more about our travel partners committed to providing best loyalty programmes and experiences.

    Our Airline partners
  • Parmigiano-Reggiano Experience

    Complement your visit with a guided tour of a factory cheese and explore the history and production facilities of the Parmigiano Reggiano. Saving up to 50% using the promo-code EUROPE22.

  • Tax-free shopping

    Also UK residents are now elegible for tax free.

    Find out how
  • Virtual Shopping

    Enjoy shopping Fidenza Village’s brilliant boutiques from the comfort of your home.

    Contact the boutiques
  • Eat & Drink

    Options for every hungry shopper.


Spotted in the boutiques


199 €

Village Price

129 €




275 €

Village Price

175 €




483 €

Village Price

290 €

Sun Fashion Lab

Dior | Sun glasses

The Gallery

  • Book your tourism package

    Plan your unique weekend getway today.

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  • Guest services

    Make your day memorable